Attraction Marketing Channel

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Brett Greene
Why Videos Create the Hottest Online Real Estate Blog Entry - Tue, Apr 13th - 10:50am

In real estate only three things matter: location, location, location.  In online marketing three things will have the biggest impact on your success or failure: videos, videos, videos.

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Brett Greene
Just Because Someone Looks and Sounds Like an Influencer, Doesn't Mean He IsBlog Entry - Tue, Apr 6th - 6:14pm

If a person has over 50,000 followers on twitter or over 10,000 fans on Facebook does it mean that they are effective influencers?  Not necessarily.  It does mean that they're good at pumping up numbers, but looks can be deceiving.  Luckily, there are ways to determine who is an influencer and who is only an intermediary.

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Brett Greene
Influencer Types: Which Breed Are You?Blog Entry - Thu, Mar 18th - 2:15pm

Like different breeds of dogs, Influencers have unique traits that are better suited to meet specific goals.  Among Influencer breeds are Activists, Connectors, Impactors and Trend Setters.  Each type of Influencer has a distinct role to play in executing a successful social media strategy.  Knowing your own strengths as an Influencer as well as those of the influencers you work with can give you a fundamental advantage in your marketplace.

more about brett
Brett Greene
Why Your Company Should be Made of Windows Instead of WallsBlog Entry - Mon, Mar 15th - 1:40pm

Transparency has become a buzzword as the social media revolution has disrupted the old ways of doing business. It is no longer acceptable to hide business activities behind walls by concealing company operations and keeping employees and customers apart. Under that obscure model, business leaders cannot expect to attain people who will like and trust them, or who will return to do business with them again.

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