Business Channel
| Brett Greene |
Why Your Company Should be Made of Windows Instead of WallsBlog Entry - Mon, Mar 15th - 1:40pm Transparency has become a buzzword as the social media revolution has disrupted the old ways of doing business. It is no longer acceptable to hide business activities behind walls by concealing company operations and keeping employees and customers apart. Under that obscure model, business leaders cannot expect to attain people who will like and trust them, or who will return to do business with them again. |
| Brett Greene |
Balancing Between the Two ROI'sBlog Entry - Wed, Mar 10th - 5:02pm There are two ROI measurements to consider in any marketing campaign, especially online marketing campaigns: Return on Investment, which will always matter most because without profits you won't have a company for long, and Return on Influence, which is not measured nearly enough. |
| Brett Greene |
Earned TrustReFramer - Mon, Feb 8th - 9:24am
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